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+ Thursday, July 30 :: Manchester

BOGOF Talent

News reaches us that one of Britain’s biggest stars has signed a lucrative deal with an emerging player in the burgeoning world of online bingo. But who could it possibly be? Dale Winton? Philip Schofield? No my friends, someone much more esteemed and worthy of note – none other than DJ Talent.

If you’re anything like me, the first thought to enter your head may well be, ‘Who?’ The answer to that question lies beyond these words but be warned – once you’ve gone there, things may never quite be the same again.

Born Anthony Ghosh in 1978, the artist now known as DJ Talent first came to the attention of the public in 2006 for the unenviable quality of being mugged a lot. That’s true – I haven’t made it up. It’s on Wikipedia, ergo it must be true. He later appeared on a television programme called Britain’s Got Talent, which is presumably the arena with which the people behind BOGOF Bingo are hoping his name will associate them.

His appearance apparently drew quite a lot of press coverage at the time, consisting as it did of him repeating the same phrase over and over and being buzzed out by Simon Cowell on the programme – a sure route to success in this country if ever there was one. Famed for his love of the atomic number 79, and its associated chemical element (that’ll be gold then), his early career as Mugging Victim is best explained with the use of a picture:
His Argos loyalty card statement must make for impressive reading.

Anyway, as we mentioned his current employers are more concerned with the recent furore surrounding his appearance on a popular television show and the resulting catch phrase that injected itself into the conscious of a number people with nothing else to do on a Saturday night. Something along the lines of ‘I say Britain, You say talent. Britain's got talent! It's the DJ Talent!’ Marshall Mathers III must be quaking in his size nines.

One presumes his status with BOGOF Bingo will be initiated with a similar catchphrase that encapsulates his unique act while delivering the BOGOF message. Still, it’s got to be better than simply being known for getting mugged a lot.


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